1. Introduction
Welcome to Laetitia Viljoen Decorative Art Studio (“we”, “our”, or “us”). This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in accordance with the Protection of Personal Information Act (POPIA) and other applicable South African data protection laws.
By using our website https://laetitiaviljoen.co.za, you agree to the practices described in this Privacy Policy.
2. Information We Collect
We may collect and process the following types of personal information:
- Contact Information: such as your name, email address, phone number, and physical address.
- Order and Transaction Details: when you purchase goods or services.
- Website Usage Information: including IP address, browser type, access times, pages viewed, and referring website addresses.
- Communications: such as when you contact us via forms or email.
2.1 Information Collected via Meta, Instagram and Facebook Lead Ads
When you submit your personal information via our Facebook or Instagram forms, we receive this data through Facebook’s Lead Ads service. The information may include your name, email address, phone number, and other details you provide.
We use this data to:
- Respond to your enquiry.
- Provide product or service information.
- Send follow-up communications related to your interest.
Your data is stored securely and may be added to our CRM or email marketing system in accordance with this Privacy Policy. We do not share your Lead Ad data with unauthorised third parties.
3. How We Use Your Information
We use your personal information to:
- Provide, maintain, and improve our website and services.
- Process orders and manage customer relationships.
- Send you important service-related or promotional communications.
- Respond to your enquiries and provide support.
- Comply with legal obligations.
4. Sharing of Personal Information
We will not sell or rent your personal information. We may share your data with third parties in the following cases:
- Service Providers: Who help us with hosting, payment processing, email delivery, or marketing assistance — only as needed and with appropriate safeguards.
- Legal Requirements: If required by law or court order.
- Consent: Where you have given explicit consent.
5. Data Security
We take appropriate and reasonable technical and organizational measures to protect your personal information from loss, misuse, and unauthorized access, alteration, or destruction.
6. Your Rights
Under POPIA, you have the right to:
- Access the personal information we hold about you.
- Request correction or deletion of your personal information.
- Object to the processing of your information.
- Lodge a complaint with the Information Regulator.
To exercise any of your rights, please contact us at paint@laetitiaviljoen.co.za.
7. Retention of Personal Information
We retain your personal information only for as long as is necessary to fulfill the purposes for which it was collected, or as required by law.
8. Cookies
We use cookies to improve your browsing experience and analyze website traffic. You can modify your browser settings to refuse cookies, but this may limit your use of the site.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page and the effective date will be revised.
10. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Laetitia Viljoen Decorative Art Studio
Email: paint@laetitiaviljoen.co.za
Website: https://laetitiaviljoen.co.za